With the completion of recent spectrum auctions and the certification of products, WiMAX is moving from concept to reality and many trials around the world are set to move to full commercial deployment. This Track will discuss the major patterns of WiMAX roll-outs by region in terms of business models, investment levels and implementation strategies.
Dick Abanto
President & CEO, MovilMax; President, OmniVision
Marcelo Prudencio
CEO, Personal Paraguay
Carlos Barroso
Co-Founder and CTO/COO, Neovia
4:00
Best Practices in Emerging Markets
Moderator
Wally Swain
Yankee Group
Panelists
Özgür Aytar
Research Manager, Communications, Media and Technology, Pyramid Research
Tariq J. Qureshi
Senior Vice President, A-Infiniti
Michael Lai
CEO, PacketOne Networks
Strategies for successful positioning of WiMAX in emerging markets
At first glance, emerging markets appear to be ripe for WiMAX, accounting for a large share of total WiMAX subscribers and deployments to date. In this session, Pyramid Research takes a closer look at the competitive landscape in these markets and the go-to-market strategies of commercial operators, highlighting what works and what doesn’t as well as the pain points and the keys to success for WiMAX operators. Specifically, the session addresses the following:
Is WiMAX a suitable technology for emerging markets? How large is the opportunity?
What types of service providers have adopted WiMAX?
What are the profiles of target subscribers, and what is the pace of market uptake?
What lessons can be learned from commercial operations that can ease network deployment challenges, help build attractive WiMAX-based services and accelerate adoption rates?
